Elevate Classics: Brad Pedersen's Vital Lessons for Entrepreneurs and Leaders
From Elevate with Robert Glazer by Robert Glazer | YAP Media
May 7, 2026 · 48 min · Episode 661
About this episode
Brad Pedersen shares vital lessons for entrepreneurs and leaders from his extensive career and experiences.
Brad Pedersen is an award-winning entrepreneur, angel investor, thought leader, and sought-after business coach. He is the co-founder of Basic Fun and subsequently co-founded Pela, the 100 million sustainable phone case startup that created an entirely new category. Brad is also the bestselling author of Startup Santa: A Toymaker's Tale of 10 Business Lessons Learned from Timeless Toys. Brad joined host Robert Glazer on the Elevate Podcast to discuss his entrepreneurial career, timeless business lessons, and tips for any entrepreneur. Thank you to the sponsors of The Elevate Podcast Shopify: shopify.com/elevate Framer: framer.com/elevate Indeed: indeed.com/elevate QuickBooks: quickbooks.com/billpay Ethos Life: ethos.com/elevate Learn more about your ad choices. Visit megaphone.fm/adchoices
People in this episode
Host: Robert Glazer
Guest: Brad Pedersen
Topics covered
- entrepreneurship
- business lessons
- sustainable startups
- angel investing
- business coaching
Keywords
- entrepreneurship
- business coaching
- sustainable products
- angel investing
- business lessons
Sponsors
Shopify, Framer, Indeed, QuickBooks, Ethos Life
Mentioned in this episode
Organizations: Basic Fun, Pela
Books & works: Startup Santa: A Toymaker's Tale of 10 Business Lessons Learned from Timeless Toys
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