Work Smarter, Not Harder: Optimizing Your Marketing Strategy with Jason Kramer and Cultivize

Work Smarter, Not Harder: Optimizing Your Marketing Strategy with Jason Kramer and Cultivize

From En Factor Podcast by Rebecca White

March 14, 2026 · 56 min · Episode 181

About this episode

In this episode, Jason Kramer discusses optimizing marketing strategies through his company Cultivize.

In this episode of The En Factor, we are thrilled to be joined by Jason Kramer, who is the Founder of Cultivize. From a young age, Jason had a strong passion for art and building things and although he was completing his education at Syracuse University, he was still unsure of the path he wanted to take professionally. After earning his degree, Jason went on to begin a career in graphic design and advertising, but when the company he was working for downsized their team, the idea of starting his own business grew more and more as he was also freelancing at the time. Fast forward after gaining over 20 years of experience in the marketing and business development, Jason is leading Cultivize to new heights by helping established businesses overcome growing pains and other business and marketing problems to effectively scale and grow. Jason has seen the marketing world evolve countless times through all of his experience, and Cultivize is continuing to lead that evolution through their consulting services for marketing and business development. The company provides their clients, which is versatile client base, the technology and systems to fully optimize CRMs in order for these…

People in this episode

Host: Rebecca White

Guest: Jason Kramer

Topics covered

  • marketing strategy
  • business development
  • entrepreneurship
  • consulting
  • CRM optimization

Keywords

  • marketing
  • business growth
  • consulting services
  • CRM
  • entrepreneurship

Mentioned in this episode

Organizations: Cultivize

Places: Syracuse University

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