Endless Egg

Endless Egg

From Endless Thread by WBUR

May 22, 2026 · 24 min

About this episode

The episode explores the popularity of Korean mayak eggs and the importance of crediting creators in online trends.

Some Internet trends are temporary, but eggs are forever. Today, host Ben Brock Johnson serves up a story about a recipe that, according to the people of r/pickled, can't be beat, and producer Kalyani Saxena egg-splores online discourse around Korean mayak eggs, and why it matters which creators get credit for their popularity. Show notes: "Been a few years now. Figured I’d share my recipe." ( r/pickling ) The eggs so addictive authorities want to change their name ( The Sydney Morning Herald ) How a South Korean comfort food went global ( BBC ) "Marinade recipe" (@courtneylcook's TikTok) "we've officially lost the plot (@beefyboiii's TikTok) @princess.paulai on Courtney Cook's mayak egg content ( TikTok ) This episode was produced by Grace Tatter and researched and co-hosted by Kalyani Saxena and Ben Brock Johnson. It was edited by Dave Shaw and Meg Cramer. Mix and sound design by Paul Vaitkus.

People in this episode

Host: Ben Brock Johnson

Topics covered

  • Internet trends
  • Korean cuisine
  • online discourse
  • recipe sharing
  • social media influence

Keywords

  • mayak eggs
  • Korean food
  • recipe
  • social media
  • online trends
  • pickling
  • credit

Mentioned in this episode

Organizations: r/pickled, The Sydney Morning Herald, BBC

Books & works: TikTok

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