How AI, sustainability and governance are reshaping corporate communication - Risk and Return #4

How AI, sustainability and governance are reshaping corporate communication - Risk and Return #4

From Esade by Esade

April 13, 2026 · 21 min · Season 1 · Episode 5

About this episode

This episode explores the evolution of corporate communication in the age of generative AI.

In this episode of Risk and Return , Martí Guasch , Assistant Professor of Accounting at Esade Business School , explores how corporate communication is evolving in the age of generative AI—drawing on insights from the Barcelona Accounting Summer Workshop , co-organized with Universitat Pompeu Fabra. Hosted by Omar Rachedi, Risk and Return brings together leading scholars and practitioners to cut through the jargon and uncover how markets, businesses, and policies shape the world we live in. Hosted on Ausha. See ausha.co/privacy-policy for more information.

People in this episode

Host: Omar Rachedi

Guest: Martí Guasch

Topics covered

  • AI
  • sustainability
  • corporate communication
  • governance
  • business
  • accounting

Keywords

  • AI
  • sustainability
  • corporate communication
  • governance
  • accounting
  • business

Mentioned in this episode

Organizations: Esade Business School, Universitat Pompeu Fabra, Ausha

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