About this episode

The episode features a conversation between Ruud Janssen and Mehrad Jaberansari about event design and community engagement.

This DESIGNtoCHANGE podcast, hosted by Ruud Janssen, featured an engaging conversation with Mehrad Jaberansari, (https://www.linkedin.com/in/mehradj/ ) a leader in the Family Business Network (FBN) and Director of Strategic Engagement at the Conduit. The session explored the art and science of event design, guided by the principles outlined in the DESIGNtoCHANGE book and the Event Canvas methodology. Mehrad shared her journey from leading FBN’s Next Gen community to her current role at the Conduit, where she curates impactful events like the Climate and Future of Health conference, powered by the Wellcome Trust, and the Young Innovator Awards, which celebrate emerging impact entrepreneurs. Ruud Janssen’s facilitation expertise provided valuable insights into creating safe spaces, fostering trust, and designing events that catalyze change. Merat discussed the importance of stewardship in event ownership, emphasizing her purpose statement: "energizing and mobilizing other units of positive change." The Conduit, a Covent Garden-based hub for changemakers, hosts over 150 events annually, including the Resilient Cities conference, the Sports and Impact event at Aston Villa stadium…

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