17: CPG Digital Transformation - A Mindset For Brand Owners & Designers With Stefan Casey

About this episode

Stefan Casey discusses the necessary mindset for brand owners and designers in the context of digital transformation in the CPG industry.

Stefan Casey is Front-End Innovation, Packaging and Digital Transformation, Senior Specialist at Nestlé, the world's largest food and beverage company. He is passionate about all things digital in consumer-packaged-goods [CPG] production and experience. He leads at Nestle and is demanding more from our industry as he feels digital transformation is lagging while brands miss out on its potential. Hear him explain the new mindset that is required.

People in this episode

Guest: Stefan Casey

Topics covered

• digital transformation
• consumer packaged goods
• branding
• packaging
• innovation

Keywords

• digital transformation
• CPG
• Nestlé
• packaging
• innovation
• branding
• consumer experience

Mentioned in this episode

Organizations: Nestlé, Path

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