Phia Allegations, $15B TikTok Shop Reality Check & Creator IP
About this episode
The episode discusses the Phia tech scandal, the implications for female founders, and insights into the creator economy and TikTok Shop sales.
This week Jasmine, Paige and Nat are breaking down the Phia tech scandal, the Bill Gates' daughter founded shopping app accused of claiming affiliate commissions it didn't earn, and what it means for female founders when things go wrong publicly. Then they get into CAA's $250 million bet on the creator economy, why the biggest talent agency in the world is now trying to own creator IP, and what that signals for where the industry is heading. Plus: the real TikTok Shop numbers ($15 billion in US sales, but more than half of registered sellers made zero) and what actually separates the brands crushing it from everyone else. Thank you to Omnisend for making this show possible! Use the code FFW35 at omnisend.com and get 50% off. Learn more about your ad choices. Visit megaphone.fm/adchoices
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