The Psychology Of Building Team Culture | Eddie Jones

The Psychology Of Building Team Culture | Eddie Jones

July 8, 2026 · 1h 18m

About this episode

Eddie Jones discusses his approach to building team culture and leadership in high-pressure environments.

How do great leaders build teams to become who they're capable of becoming, and prepare them to handle their emotions when the pressure is highest? Eddie Jones is one of the most accomplished coaches in world rugby. He has led Australia, England, and Japan on the international stage, and guided Japan to one of the greatest upsets in rugby history at the 2015 World Cup. He has built a career on turning teams around, creating pressure, and challenging more from the people he leads. There is a fine line in that work. Too little challenge and we never understand who we can become. Too much and we create the wrong conditions to explore. That line has not always been easy to walk. Eddie’s demanding methods have drawn criticism over the years, and his exits from England in 2022 and Australia in 2023 came under intense public scrutiny... a chapter he alludes to here when he describes the mistake of letting the noise come down on top of him. In this conversation with Dr. Michael Gervais, Eddie walks through how he builds team identity, starting with a picture in his head of how a team could play and then closing the gap between that vision and the group in front of him. He explains why he…

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