The Riddle of Knowing What You Don't Know

The Riddle of Knowing What You Don't Know

July 7, 2026 · 44 min

About this episode

Bradley Tusk reflects on his mother's birthday in Paris and discusses the complexities of knowing what you don't know in business and life.

Fresh from celebrating his mother's 80th birthday in Paris, Bradley reflects on what makes the city so breathtakingly beautiful while also declaring it mightily overrated as a food city. Then he tackles one of the trickiest conundrums in business and life. Drawing lessons from business, politics and parenting, he argues that while not knowing what you don't know is obviously dangerous, knowing what you don't know and deferring to the wrong experts can often be just as costly. This episode was taped at P&T Knitwear at 180 Orchard Street — New York City’s only free podcast recording studio. Send us an email with your thoughts on today’s episode: info@firewall.media . Subscribe to Bradley's weekly newsletter and follow Bradley on Linkedin + Substack .

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