Stop Pricing From a Spreadsheet (Do This Instead)

About this episode

The episode discusses the limitations of using a pricing formula and emphasizes understanding client willingness to pay.

A pricing formula can tell you what a service costs to deliver. What it can't tell you is what a client is actually willing to pay.

Topics covered

• pricing
• client value
• service delivery

Keywords

• pricing strategy
• client relationships
• business growth

More episodes of Future Firm Accounting Podcast

• The Next Phase of AI in Accounting is Here · June 12, 2026 · 11 min
• Your Clients Don't Care About You · June 10, 2026 · 9 min
• Episode 300: There's a Window After Busy Season (Most Firms Miss It) · June 8, 2026 · 10 min
• The Document That Changed How My Team Operates · June 4, 2026 · 12 min
• Why Your Firm Feels Directionless (And How to Fix It) · June 1, 2026 · 10 min
• What Your Price Says About Your Firm · May 28, 2026 · 11 min