Your Clients Don't Care About You

About this episode

This episode discusses the importance of focusing on outcomes rather than processes in client relationships.

Are you selling your process or selling the outcome? The difference could be affecting the clients you attract and what you're able to charge.

People in this episode

Host: Ryan Lazanis

Topics covered

• client relationships
• business outcomes
• pricing strategy
• service marketing
• client attraction

Keywords

• client care
• business strategy
• outcome selling
• pricing
• service delivery

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