FIFA World Cup Update: The Demand That Disappeared

FIFA World Cup Update: The Demand That Disappeared

From Get Paid For Your Pad | Airbnb Hosting | Vacation Rentals | STR Revenue Management by Freewyld Foundry

June 15, 2026 · 18 min · Episode 721

About this episode

Jasper analyzes the unexpected drop in demand during the FIFA World Cup and provides insights for STR operators to protect their revenue.

The FIFA World Cup is here, but the demand everyone was counting on hasn't shown up. In this Rev Up episode, Jasper pulls real data from Price Labs dashboards across every major host city to show what's actually happening, why it happened, and what STR operators should do right now to protect their revenue. Occupancy is down in every single host city compared to last year. Dallas, Kansas City, Houston, Vancouver - all down 10 to 15 points. ADRs are up, but not enough to compensate. Jasper explains the two main reasons: regular travelers are avoiding World Cup cities because prices are too high, and international visitors haven't arrived in the numbers anyone expected. You will hear: Why occupancy is down 10-15 points in major host cities despite the biggest soccer event in the world Real market data: Dallas, Kansas City, Houston, and Vancouver compared to last year Why high airfare and accommodation costs are keeping both local and international travelers away How visa fears and immigration news stories are suppressing international travel to the US Why July is still shaping up to be a strong month overall, up 14% on average across markets We also talk about: Why the group stage…

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