
How to Use Advertorials to Reach Cold Audiences on Google Ads
From Google Ads Unleashed | Winning Strategies for E-Commerce Marketers by Jeremy Young
May 24, 2026 · 17 min · Season 3 · Episode 144
About this episode
This episode provides a practical guide on using advertorials to connect with cold audiences on Google Ads.
Send us Fan Mail When your Google Ads stop scaling, it's usually because you've run out of product-aware traffic, and advertorials are how you fix that. In this episode of the Google Ads Unleashed Podcast, host Jeremy delivers a practical mini playbook on how to use advertorials to bridge the gap between problem-aware cold audiences and your product page, covering everything from domain setup and funnel tools to cross-domain tracking and bid strategy progression. Learn why a separ...
People in this episode
Host: Jeremy Young
Topics covered
- advertorials
- Google Ads
- cold audiences
- e-commerce marketing
- traffic scaling
- funnel tools
- bid strategy
Keywords
- advertorials
- Google Ads
- e-commerce
- traffic
- marketing strategies
- cold audiences
- funnel
- bid strategy
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- How to Know When to Scale Your Google Ads: A 3-Step Framework for Trusting Your Data · May 10, 2026 · 18 min
- Competitors Bidding on Your Brand Name: Why It Happens & How to Fight Back · May 3, 2026 · 12 min
- Google Ads Budget Pacing Update: How the New Ad Scheduling Change Could Cost You Thousands · April 26, 2026 · 8 min
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