About this episode

Jessica Koch discusses her journey in precision agriculture and the importance of informed decision-making in farming.

Jessica Koch grew up around farming and technology, developing an early interest in precision agriculture as a way to better understand variability in low rainfall environments. What began as curiosity about soils, mapping and machinery has evolved into a career focused on helping growers make clearer, more confident decisions using the right information at the right time. Now a precision agriculture consultant, grower and founder of Breezy Hill Precision Ag Consulting, Jess reflects on her journey from working at a local John Deere dealership to building her own business and backing herself to step out independently. She shares a practical perspective on precision ag - not as perfection, but as using available tools and data to reduce uncertainty and improve decision-making. Beyond the farm gate, Jess discusses her involvement with SPAA and her role in establishing Ladies on the Land in South Australia’s Upper North, highlighting the importance of creating spaces where people feel included, supported and confident to build skills and contribute. This episode explores: - What precision agriculture really means in practice - How Jess built a career in precision ag through…

People in this episode

Guest: Jessica Koch

Topics covered

• precision agriculture
• decision-making
• leadership
• consulting
• farming technology
• women in agriculture

Keywords

• precision agriculture
• farming
• decision-making
• consulting
• leadership
• women in agriculture
• technology
• farming tools

Mentioned in this episode

Organizations: Breezy Hill Precision Ag Consulting, John Deere, SPAA

Places: South Australia, Upper North

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