350 What are the 10 Forces Shaping the Salon Industry Right Now?

350 What are the 10 Forces Shaping the Salon Industry Right Now?

June 2, 2026 · 18 min · Episode 350

About this episode

Antony Whitaker discusses the 10 forces currently reshaping the salon industry and their implications for the future.

The salon industry is constantly changing. It always has and it always will. Some of the changes you’ll like and others you won’t. Either way, understanding what drives change allows you to anticipate the future and prepare for the opportunities that come with change. In this episode, I walk through 10 drivers of change that are reshaping how salons operate, who clients are becoming, and how the competitive landscape is shifting in ways that will catch a lot of people off guard. Some of what I cover will feel familiar. Some of it might surprise you. But the final point on my list is the one I think very few people in the industry are talking about, and I genuinely believe it could be the most significant shift we see over the next decade. If you care about where your business and this industry are heading, this one is worth your time. IN THIS EPISODE: Why the competitive landscape is shifting and what it means for employee-based salon owners specifically How economic pressure and changing consumer behaviour are forcing salons to operate differently The generational shift happening at both ends of the workforce and what it means for salon ownership Why AI will not replace…

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