
Shelly discusses the importance of storytelling in interviews and how it can transform conversations from boring to engaging.
Episode 54: "Don't Be Boring, Here's the Fix: Storytelling 101" Ever watched someone's eyes glaze over the second you started talking? You're not imagining it. And it's fixable. Episode Description This year, two interviews landed on Shelly's calendar that felt like a dream to book. Both guests are good people living lives of real service. Both conversations still fell flat, and not because of who they were. In this solo episode, Shelly unpacks what those two conversations had in common, and holds it up against a very different reaction from early in the show's history, a conversation with an eleven-time New York Times bestselling author that still stands as one of the best interviews on the podcast. The difference wasn't credentials. It was storytelling. You'll walk away with a new way to think about who owns your story, who doesn't, and the one shift that turns "talking about yourself" into a story people lean into instead of tune out of. Chapters 00:00 Welcome and Promise 01:22 Two Interviews Fell Flat 03:09 Donald Miller Breakthrough 05:39 Why Stories Hook Us 09:10 Zoom In on Stakes 11:43 Permission vs Craft 15:48 Interviewer Skill Gap 17:09 Three Questions to Open Up 21:21…
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