Ep.049: The Listeners Highlight
About this episode
In this listener highlight episode, Benji and Adam discuss the origins and evolution of the Higher Up Podcast, including key ideas that shaped its identity.
Send us Fan Mail In this listener highlight episode, Benji and Adam get honest about the real story behind the Higher Up Podcast: the early hour-long recordings, the titles that made no sense, an 18-month hiatus, and the one Instagram DM from a listener that brought it all back. From there, they walk through the ideas that shaped the show's identity and their business: weekly tactical meetings, monthly strategic meetings, quarterly off-sites, knowing your audience, and cutting the noise out o...
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