Toby Schiønning on "fair cop" and a new model for corporate campaigning

Toby Schiønning on "fair cop" and a new model for corporate campaigning

March 24, 2026 · 1h 26m

About this episode

The episode features Thorbjørn Schiønning discussing corporate campaigning and recent successes in animal rights in Norway.

My guest today is Thorbjørn Schiønning, also known as Toby, who is the Director of Communications and Campaigns, and co-founder of Anima International. He’s been involved in animal rights for 15+ years, specialising in corporate outreach, campaigning and media work. In this epsiode, we speak about the recent huge success for chickens in Norway – where the Norwegian chicken industry agreed to phase out fast-growing broiler breeds, affecting over 70 million animals, by the end of 2027 – t...

People in this episode

Host: James Özden

Guest: Thorbjørn Schiønning

Topics covered

Keywords

Mentioned in this episode

Organizations: Anima International

Places: Norway

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