About this episode

Matt Haig discusses his writing process and the balance between crafting stories for the mass market and maintaining artistic integrity.

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Matt Haig sold more than 10 million copies of his book, The Midnight Library. I just checked on Amazon, and it has over 288,000 reviews. This book was a total hit, a smashing success. I invited Matt on the show to ask him about his process: how he writes and how he tells great stories. Given his success, I also had to ask if it's acceptable to write for the mass market. Are you betraying the craft if you explicitly try to reach as many people as possible? About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

People in this episode

Host: David Perell

Guest: Matt Haig

Topics covered

• writing process
• storytelling
• mass market writing
• book success
• author insights

Keywords

• writing
• books
• storytelling
• mass market
• author
• The Midnight Library
• Matt Haig

Mentioned in this episode

Organizations: Alpha School, Amazon

Books & works: The Midnight Library

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