About this episode

Kevin Williamson interviews Brian Berberich about the intricacies of commercial filmmaking and the impact of artificial intelligence on the industry.

Kevin Williamson is joined by Brian Berberich, a veteran commercial filmmaker whose career has taken him from hands-on production roles to producing major commercial campaigns. They discuss how he found his way into the business, the demands of high-end commercial filmmaking, and why making car commercials can be more dangerous than audiences realize. The conversation also explores how artificial intelligence is reshaping production and what those changes mean for creative work going forward....

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