
Bryan Norcross discusses the challenges of communicating hurricane risks effectively without causing panic.
When a hurricane threatens, the forecast is only part of the job. The bigger challenge is helping people understand what the storm means for them - without exaggeration, confusion or panic. In this episode of HurricaneCenter, meteorologist Bryan Norcross joins the program for a conversation about one of the hardest parts of hurricane season: communicating risk in a way that is urgent, accurate and trusted. The discussion centers on the balance between warning people early enough to act and av...
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