291. Communicating Like a Leader - Andrea Wojnicki
From IDEAS+LEADERS by Dr Elena Paweta
March 30, 2026 · 29 min · Episode 291
About this episode
In this episode, Dr. Andrea Wojnicki discusses the importance of communication in leadership and shares practical frameworks for effective personal branding and executive presence.
In episode 291 of the IDEAS+LEADERS Podcast, I’m joined by Dr. Andrea Wojnicki, executive communication coach, Harvard Business School PhD, and founder of Talk About Talk. Andrea works with ambitious professionals and executives at companies like Deloitte, JPMorgan, MasterCard, EY, and PwC, helping them communicate with clarity, confidence, and credibility. Her Harvard Business Review article, A Simple Way to Introduce Yourself, became one of the top three most downloaded HBR articles in 2023. We explore why communication is one of the most underestimated leadership skills, how professionals can intentionally shape their personal brand, and what it really takes to build executive presence in high-stakes environments. Andrea shares practical, research-based frameworks that can be applied immediately, from introducing yourself to communicating with precision and impact. In this episode, we discuss: Why many professionals struggle to introduce themselves effectively Andrea’s simple Present–Past–Future framework for powerful introductions What it means to be yourself on purpose in personal branding How to build executive presence through communication The most common communication…
People in this episode
Host: Dr. Elena Paweta
Guest: Dr. Andrea Wojnicki
Topics covered
- communication skills
- leadership
- personal branding
- executive presence
- professional identity
Keywords
- communication
- leadership skills
- personal brand
- executive presence
- high-stakes communication
- professional identity
- introducing yourself
Mentioned in this episode
Organizations: Harvard Business School, Deloitte, JPMorgan, MasterCard, EY, PwC
Books & works: A Simple Way to Introduce Yourself
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