Designer Notes 95: Seth Sivak

Designer Notes 95: Seth Sivak

From Idle Thumbs by Idle Thumbs

June 6, 2026 · 2h 59m

About this episode

Soren interviews Seth Sivak about his experiences in the gaming industry and the challenges faced by Proletariat.

In this episode, Soren interviews Seth Sivak, best known as the co-founder and CEO of Proletariat, makers of World Zombination and Spellbreak. They discuss how he invited hover doobers, the many times Proletariat almost went out of business, and whether free-to-play still makes sense. This episode was recorded on September 13, 2025, and was engineered by Michael Hermes. Games discussed: Indiana Jones and the Fate of Atlantis, Unreal Tournament, Where in the World is Carmen San Diego?, Half-Life, Gears of War, Wii Sports, Guitar Hero, Cafe World, Frontierville, Mafia Wars, Adventure World, Dragon Age Legends, FarmVille, CityVille, World Zombination, Clash of Clans, Streamline, Pokemon Go, DayZ, PUBG: Battlegrounds, Speakbreak, DOTA 2, Civilization IV, Apex Legends, World of Warcraft

People in this episode

Host: Soren

Guest: Seth Sivak

Topics covered

  • game design
  • free-to-play
  • business challenges
  • game development
  • interviews

Keywords

  • Seth Sivak
  • Proletariat
  • World Zombination
  • Spellbreak
  • game design
  • free-to-play
  • interview

Mentioned in this episode

Organizations: Proletariat

Products: World Zombination, Spellbreak

Books & works: Indiana Jones and the Fate of Atlantis, Unreal Tournament, Where in the World is Carmen San Diego?, Half-Life, Gears of War, Wii Sports, Guitar Hero, Cafe World, Frontierville, Mafia Wars

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