About this episode

This episode addresses the guilt wellness entrepreneurs feel during summer and provides strategies to overcome it while building an online program.

Last week we talked about protecting your revenue when summer hits. This week, we're going deeper — into the part nobody talks about. The guilt. You've got the clinical skills, the passion, and a vision for an online wellness business that won't leave you alone. But the moment summer arrives — kids home, schedules unraveling, your calendar in chaos — the guilt shows up louder than ever. Loud enough to make you wonder if wanting more makes you a bad mom, a bad partner, a bad person for even thinking about building something for yourself. If you're a physical therapist, yoga teacher, massage therapist, acupuncturist, or licensed wellness practitioner trying to build an online program while raising a family, this episode is the permission slip and the strategy you've been waiting for. In this deeply personal follow-up, I share the story of my late brother and why building a sustainable, freedom-based wellness business isn't selfish — it's the most important decision you can make for the people you love. We're flipping the guilt narrative on its head and giving you a real plan to stop waiting for "the right time" and start building the online program that finally gives you…

People in this episode

Host: Alison McLean

Topics covered

• summer guilt
• wellness entrepreneurship
• online program development
• mindset shift
• family and business balance
• personal story

Keywords

• summer guilt
• wellness business
• online program
• entrepreneurship
• mindset shift
• family balance
• personal story

Mentioned in this episode

Organizations: wellness business, physical therapist, yoga teacher, massage therapist, acupuncturist, licensed wellness practitioner

More episodes of Ignite Ur Wellness Business

• 342. Summer Is Coming — And Your Revenue Doesn't Have to Take the Hit · April 28, 2026 · 26 min

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