Episode 689: Female Founder Series | Jennifer Doll on Building HUUG and Reinventing the Everyday Bra
About this episode
Lindsey Hein interviews Jennifer Doll about her journey in the apparel industry and the creation of HUUG, a line of comfortable bras.
Today, we’re kicking off a brand-new Female Founded Series on the podcast, and I couldn’t be more excited. Over the next several weeks, I’ll be sitting down with women who have built incredible businesses from the ground up. These are women who saw a problem, believed there was a better way, and went all in to create something meaningful. Our first guest is Jennifer Doll , founder of HUUG . Jennifer has more than 25 years of experience in the apparel industry and has worked for brands including Victoria’s Secret, Target, Spanx, and Vanity Fair. After years of designing products for other companies, she saw an opportunity to solve a problem women everywhere know well: finding a bra that is actually comfortable, supportive, and functional for everyday life. The result is HUUG, a line of thoughtfully designed bras and underwear that eliminate many of the frustrations women have come to expect. No removable pads. Comfortable support. Durable construction. Pieces designed to move with you through everyday life. Jennifer is also a marathoner, a mom of four, and someone who understands firsthand the role movement and community can play in our lives. In this conversation, we talk about…
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