About this episode

The episode features a discussion with Mixtape Partners about the role of AI in marketing and the consultancy's approach to helping marketers navigate this new landscape.

AI and The Marketing Department For a recent Inspiring Futures podcast, I had the opportunity to spend time with Mixtape Partners' Nirm Shanbhag, Andy Bateman, and Sarah Lent/ Mixtape is a management consultancy designed specifically for marketers navigating the AI era. Between them, they've spent careers inside the big agency networks (Omnicom, WPP, IPG, Interbrand, R/GA), led innovation and customer strategy at Deloitte, and sat on the client side as senior marketers and CMOs.&n...

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