Designing for Real Life: IP, Safety, and Purpose #44 – with Emma Garatea

Designing for Real Life: IP, Safety, and Purpose #44 – with Emma Garatea

From IP Stories by 4iP Council

July 2, 2025 · 29 min · Season 6 · Episode 44

About this episode

Emma Garatea discusses her innovative bicycle child seat with an airbag and the role of IP in her startup.

In this episode of IP Stories , we talk to Emma Garatea, founder and CEO of Cocoon Airbag, the startup behind the world’s first bicycle child seat equipped with an airbag. Emma shares the personal story that sparked her innovation, explains how she brought a deep-tech safety product to life, and discusses the crucial role IP played in protecting and growing her business. We also dive into sustainable design, startup resilience, and the importance of surrounding yourself with the right team and mentors. Click here for more information on this episode.

People in this episode

Guest: Emma Garatea

Topics covered

  • IP
  • safety
  • sustainable design
  • startup resilience
  • mentorship

Keywords

  • bicycle child seat
  • airbag
  • innovation
  • intellectual property
  • safety design

Mentioned in this episode

Organizations: Cocoon Airbag

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