468-Beyond GLP-1: A Triumph Of Marketing Over Patient Care With Louise Adams

About this episode

Louise Adams discusses the marketing strategies behind GLP-1 drugs and the implications for patient care.

The drugs have been sold as a miracle. The science has been quietly shaped by the companies profiting from them. And the deaths are not yet being called a scandal. Clinical psychologist Louise Adams co-authored a paper that has already been read more than 7,500 times in its first ten days. She joins me to trace the three-pronged pharmaceutical marketing strategy behind GLP-1 drugs, follow the money through conflict-of-interest research, celebrity spokespeople, and government lobbying, and tell us what real informed consent would actually require. In this episode you will learn: The 2015 Novo Nordisk marketing roadmap that predicted everything we are living through now Why many obesity researchers are now functioning as pharmaceutical sales representatives What weight cycling is and why it is missing from the GLP-1 conversation What a health professional's informed consent process should look like Why Louise is cautiously optimistic that GLP-1 research will inadvertently strengthen the case for weight inclusive medicine in the next decadE Mentioned in the show: Listen to the entire Beyond GLP-1 podcast series: https://program.stephaniedodier.com/beyond-glp-1 Louise Adams' paper…

People in this episode

Host: Stephanie Dodier

Guest: Louise Adams

Topics covered

• GLP-1 drugs
• pharmaceutical marketing
• informed consent
• weight inclusive medicine
• obesity research

Keywords

• GLP-1
• pharmaceutical marketing
• informed consent
• obesity
• weight loss

Mentioned in this episode

Organizations: Novo Nordisk, untrapped.com.au, All Fired Up

Books & works: GLP-1 medication for weight loss, a triumph of marketing over patient care

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