599 How To Become An Accounting Firm Thought Leader [And why our industry needs you]

599 How To Become An Accounting Firm Thought Leader [And why our industry needs you]

From Jason On Firms Podcast by Jason Staats

April 14, 2026 · 1h 0m · Episode 599

About this episode

In this episode, Jason Staats discusses how accountants can become thought leaders and the opportunities available in education and advisory roles.

🚀 Get smarter faster by learning with other firm owners: https://www.rlz.io/ 📩 Want a simple way to keep up with accounting firm and AI? I break it down every week in my newsletter: https://www.jasononfirms.com/newsletter ☎️ Leave me a voicemail at (1)516-980-4968! 📧 Email me! jason@jasononfirms.com In this episode, I break down how I transitioned from running a 40-person firm to helping other accounting firms, and why there’s a massive opportunity right now for accountants to step into education, AI, and advisory roles. I share a practical framework for starting, including how to stay independent, build an audience, and structure your value ladder. Then I walk through a teardown of a $50M accounting firm, highlighting pricing, tech stack, and org structure issues. We close with a mailbag covering acquisitions, scaling CFO services, proposals, client pruning, delegation, and tools. 🎤 I’m going live! Grab your tickets here: https://www.jasononfirms.com/events 🔥 Here’s that Roast-My-Firm intake form: https://airtable.com/appZ7dtNz3oaTWWZT/shrybn5166E9t12ag📚 A curated list of the apps I actually use and recommend: https://www.jasononfirms.com/apps 💰 Today's Sponsors TeamUp…

People in this episode

Host: Jason Staats

Topics covered

  • accounting
  • thought leadership
  • education
  • AI
  • advisory roles
  • firm management

Keywords

  • accounting firm
  • thought leader
  • AI
  • advisory
  • firm management
  • value ladder
  • pricing
  • tech stack

Sponsors

TeamUp, Makershub, Soraban, Financial Cents

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