About this episode

The episode discusses effective social media marketing for realtors and the implications of Real buying RE/MAX for the real estate industry in 2026.

In this episode, we dive deeper into what’s actually working in social media marketing for realtors right now. What actually works vs. what's cringy. We also unpack a major industry shake-up: Real buying RE/MAX. What does this move mean for brokerages, agents, and the future of real estate brands? Plus, a surprising stat that’s shaping today’s market—4 out of 10 homebuyers in 2026 are getting help with their down payment. We explore what’s driving this trend, how it impacts affordability, and...

People in this episode

Host: Jay Pitts

Topics covered

• social media marketing
• real estate
• brokerages
• homebuyers
• down payment assistance

Keywords

• real estate
• RE/MAX
• social media
• marketing
• homebuyers
• down payment
• affordability

Mentioned in this episode

Organizations: RE/MAX

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