Priya Downes: Founder of Nudea

Priya Downes: Founder of Nudea

March 21, 2026 · 30 min · Season 10 · Episode 7

About this episode

Priya Downes discusses her journey in founding Nudea and the importance of aligning a brand with personal values.

Priya Downes is the founder of Nudea, a B Corp certified underwear brand creating underwear and sleepwear from natural and recycled materials. Priya joins Elliot to talk about being drawn towards work with a bigger meaning' and the joy of shaping a brand to the values that matter to you.  

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