Promo | Deeper Dive into Pricing with Maggie Patterson

Promo | Deeper Dive into Pricing with Maggie Patterson

From Lactation Business Coaching with Annie and Leah by Annie Frisbie and Leah Jolly

January 6, 2026 · 11 min

About this episode

Annie and Leah discuss pricing strategies with guest Maggie Patterson, focusing on ethical and sustainable business practices.

Each month, Annie and I take a deeper dive into topics and information with an expert to give us more insights on things that we might be incorporating in our clinical practice as well as entrepreneurs and business owners. We're bringing you this snippet today to give you a taste of what these deeper dives are all about. Why is pricing so emotional? We're all torn between wanting make our care accessible, but also valuing the time, training, and expertise we bring to our work with clients. It doesn't help that we're surrounded by online gurus telling us to create high ticket offers and funnels and only work 4 hours a week. Thankfully, Maggie Patterson gets where we're coming from, and in this month's Deeper Dive we'll be exploring pricing that's both ethical and sustainable and (dare we say it) profitable! Maggie Patterson is the editorial director at Scoop Studios and the creator of BS-Free Business. With two decades of experience, Maggie has spent her entire career in client services and has been a successful entrepreneur for over 15 years. Today, she works with service business and agency owners to build bs-free businesses that put trust first in everything they do. A…

People in this episode

Hosts: Annie Frisbie, Leah Jolly

Guest: Maggie Patterson

Topics covered

  • pricing
  • business ethics
  • entrepreneurship
  • client services
  • sustainable practices

Keywords

  • pricing
  • entrepreneurship
  • business ethics
  • client services
  • sustainable pricing

Mentioned in this episode

Organizations: Scoop Studios, BS-Free Business, BS-Free Service Business podcast, Duped: The Dark Side of Online Business

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