89: one sec - Frederik Riedel
About this episode
Frederik Riedel discusses the journey of creating the screen time app one sec from a weekend prototype to a research-backed solution.
On the podcast: how Frederik Riedel built one sec as a weekend prototype, accidentally triggered it 20 seconds later, and turned it into a research-backed screen time app with a proven 57% reduction. From a viral tweet with 700 followers to partnerships with Stanford, Cambridge, and three national governments — plus why he filed a US patent as an indie dev. Top Takeaways: 🧪 Your weekend prototype might be the one The app that changes everything doesn't always come from a grand plan — sometimes it's just a weekend hack to fix something that's bugging you. 🐦 One great tweet can carry you further than you think A single authentic screen recording can generate months of organic growth, especially when it shows a product that instantly clicks with people. 📱 Advertise where your users already are (even if it's ironic) If your target audience lives on social media, that's exactly where your ads should be — even if your product is designed to help them use it less. 🔬 Research isn't just for credibility — it's a product advantage Partnering with researchers can unlock new features, new audiences, and a trust signal that no amount of five-star reviews can replicate. 🧑💻 Ship fast…
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