
SEO Marketing and Law Firm Reputation feat. Ryan Raplee | Law, AI & Money Ep. 25
From Law, AI & Money by Milestone
June 2, 2026 · 30 min · Season 1 · Episode 25
About this episode
Rocco Strangio interviews Ryan Raplee about SEO marketing and reputation management for law firms.
Welcome back to another episode of the Law, AI & Money podcast, hosted by Rocco Strangio. Today, Rocco is joined by Ryan Raplee, co-founder and CEO at GAVL. After graduating with honors from the Rochester Institute of Technology in 2011, Ryan wasted no time becoming an entrepreneur. He started and currently runs multiple companies, but with a deep passion for web technologies and marketing, Ryan set the ultimate goal of one day becoming an agency owner. In March 2020, Ryan co-founded GAVL to provide full service marketing and video production agency for the legal industry. Ryan is a driven business leader and entrepreneur who has a passion for helping lawyers increase success through marketing, storytelling, and reputation. In today’s conversation, Rocco and Ryan discuss the importance of digital advertising for law firms, navigating AI in legal marketing, and the role of content and firm recognition.
People in this episode
Host: Rocco Strangio
Guest: Ryan Raplee
Topics covered
- SEO Marketing
- Law Firm Reputation
- Digital Advertising
- AI in Legal Marketing
- Content Marketing
- Storytelling
Keywords
- SEO Marketing
- Law Firm Reputation
- Digital Advertising
- AI
- Content Marketing
- Video Production
- Legal Industry
Mentioned in this episode
Organizations: GAVL
Places: Rochester Institute of Technology
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