The AI-Native Builders Rewriting Marketing's Playbook
About this episode
This episode features conversations with leaders in AI discussing its real impact on marketing.
Here's the thing about AI that nobody wants to admit: everyone's talking about it, but most people still can't tell you exactly how it's changing the game right now, today, in real and tangible ways. This episode fixes that. In this special edition of Liftoff Journeys, I'm bringing together four conversations with leaders who aren't just theorizing about AI. Mike Finnerty, CEO Co-founder, Mutinex, Matthew Wilson, Global head of Revenue, Social Scale AI, Aubriana Alvarex Lopez, Co-founder, Agnitio and Vince Walden, CEO, KonaAI. They're building with it, selling with it, and using it to solve problems that have frustrated marketers, compliance officers, and brand leaders for years. Recorded live from the Colossal Bowl event, these chats cover everything from AI-powered content creation that actually protects your brand, to a startup founder's raw advice on getting comfortable with hearing "no," to the future of marketing mix modeling, to why your compliance team might be the most exciting department in your company right now (seriously). If you're a CMO trying to justify your next investment, a founder wondering when to take the leap, or a business leader trying to figure out…
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