Ask the Publisher-Your Book Career Grows When You Market Beyond Home

Ask the Publisher-Your Book Career Grows When You Market Beyond Home

May 23, 2026 · 9 min · Season 12 · Episode 8

About this episode

The episode discusses the challenges authors face when seeking support from friends and family for their book launches.

Send us Fan Mail The hardest part of launching a book is not writing it. It’s realizing the people closest to you might never be your biggest buyers, loudest sharers, or most consistent readers. We get honest about the question authors keep asking: should friends and family automatically support your book, or is that expectation setting you up for disappointment and unnecessary conflict? We talk through why “no support” is not always rejection. Sometimes people are dealing with money s...

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