BOMBSHELL: Every Big 12 Team Just Got a FREE $30 MILLION, Passing SEC, Big 10 in NEW Revenue Stream

From Locked On Big 12 | Daily College Football & Basketball Podcast by Locked On Podcast Network, Drake Toll

May 5, 2026 · 29 min · Episode 1646

About this episode

The episode discusses a new revenue stream for the Big 12 conference through a partnership with RedBird Capital, highlighting its benefits and implications.

People in this episode

Host: Drake Toll

Topics covered

Big 12
revenue stream
sports investment
college athletics
financial strategy

Keywords

Big 12
RedBird Capital
revenue
sports technology
college sports
financial strategy
Commissioner Yormark

Mentioned in this episode

Organizations: RedBird Capital

More episodes of Locked On Big 12 | Daily College Football & Basketball Podcast

Texas Tech, Brendan Sorsby Are BURYING NCAA, Winning Gambling Case Outright Likely? · May 4, 2026 · 23 min
BAD: NCAA Considering PENALIZING BYU, Utah for Church of Jesus Christ of Latter-Day Saints Missions · May 4, 2026 · 32 min

Explore listener stats, chart rankings, contacts and more on the Locked On Big 12 | Daily College Football & Basketball Podcast podcast page.