Watch Innovation Straps: Building A Trusted Watch Strap Brand From The Ground Up With James Rose
About this episode
James Rose discusses the challenges and lessons learned in building a trusted watch strap brand.
A watch can feel brand new with the right strap, and James Rose knows exactly why. As the founder of Watch Innovation Straps, James walks us through the hard-won lessons of building a strap brand that collectors actually trust—from dialing in materials that feel great to solving the fitment puzzles that make integrated-lug watches sing. We get candid about the early missteps with FKM and lint-loving silicone, the path to a safer, hypoallergenic silicone blend with transparent chemical data, a...
People in this episode
Guest: James Rose
Topics covered
- watch straps
- brand building
- horology
- materials
- silicone blends
- watch collectors
Keywords
- watch straps
- James Rose
- Watch Innovation Straps
- horology
- silicone
- brand trust
- watch collectors
Mentioned in this episode
Organizations: Watch Innovation Straps
More episodes of Lonely Wrist: All Things Watches & Horology
- Arsène Lippens and the New Era of Swiss Watchmaking
- How A Mailman & Veteran Became A Watch Community Connector with WristtimePapi
- MicroMilSpec on Building Custom Watches For Norwegian Special Forces with Theo de Turckheim
- How Grandeur's Belal Shaher Builds In-House Complications At Factory Prices
- From Soviet-Era Sketches To A Georgian Design House with Zviad Tsikolia
- Black Badger's James Thompson On Joy, Grit, And Building Watches That Don’t Ask Permission
Explore listener stats, chart rankings, contacts and more on the Lonely Wrist: All Things Watches & Horology podcast page.