If I Had To Start From Zero Today, I'd Do This | Matt Gray & Jai Long
About this episode
Jai Long and Matt Gray discuss the key elements of building a successful personal brand and the mindset needed for entrepreneurship.
Everyone is obsessed with building a personal brand. But most people are making the exact same mistake. In this episode, I sit down with entrepreneur and Founder OS creator Matt Gray ( @matthgray ) to unpack what actually matters if you want to build a brand that creates opportunities, attracts the right audience, and lasts. Matt has built multiple successful businesses, sold a company, and become one of the most respected voices in entrepreneurship. When he stopped through Byron Bay, we sat down in my loungeroom for what became one of my favourite conversations on the podcast. In this episode we cover: • The biggest mistake people make when building a personal brand. • Why taking time away from work can be your biggest competitive advantage. • What we'd do if we had to start from zero today. • How to think differently about creating content. • Building leverage instead of chasing followers. • The mindset required to create your own breakthrough. If you're building a business, creating content, writing a book, or simply trying to make your break, this episode is for you. If you enjoy the episode, please subscribe, leave a review, and share it with someone who needs to hear it…
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