
How Storytelling Builds Better Manufacturing Teams | Gabrielle Dolan
From Manufacturing Tech Australia by Shane Williams & Paul Mason
March 18, 2026 · 36 min · Season 4 · Episode 4
About this episode
Gabrielle Dolan discusses the importance of authentic storytelling in driving change within manufacturing teams.
Authentic storytelling cuts through AI-generated noise and drives real change in manufacturing teams. In this episode, Gabrielle Dolan, storytelling expert and author, shares her Story Intelligence framework and why it matters more than ever for manufacturers leading change. We cover: - Why authentic stories outperform data and slides when overcoming resistance to change - How to use storytelling to connect teams across functions and simplify complex ideas - The difference between manipulative and meaningful stories in leadership - How to uncover and use your own organisation's story to build purpose Whether you're a plant manager, operations leader, or change champion, this episode gives you a practical framework for leading through story. Show notes and links for this episode: https://www.manufacturingtech.au/episode/78-story-intelligence-with-gabrielle-dolan-2/
People in this episode
Hosts: Shane Williams, Paul Mason
Guest: Gabrielle Dolan
Topics covered
- storytelling
- manufacturing teams
- leadership
- change management
- communication
- organizational culture
Keywords
- storytelling
- manufacturing
- change
- leadership
- communication
- Story Intelligence
- organizational story
- authenticity
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