
This episode discusses the importance of having a cohesive marketing system for service businesses to improve lead generation and growth.
Too many service businesses think they have a marketing problem when they actually have a systems problem. They're posting on social media, testing ads, updating their website, experimenting with local email marketing, and creating endless business marketing content. Yet leads remain inconsistent and growth feels harder than it should. This is where local business marketing often goes wrong. Business owners collect tactics without understanding how those tactics work together. Mor...
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