About this episode

Lindsay Smith discusses the three foundational elements that every piece of marketing must communicate for it to be effective.

You're posting, emailing, showing up, and it still feels like nobody's paying attention to your local business marketing. Before you blame the algorithm or try another tactic, it might be time to look at what your marketing is actually saying. In this episode, I break down the three foundational things every piece of marketing needs to communicate before any of it actually works, whether it's your website, your social media, or your emails. In this episode, I cover: Why narrowing down w...

People in this episode

Host: Lindsay Smith

Topics covered

• marketing
• local business
• communication
• entrepreneurship
• digital marketing

Keywords

• marketing strategy
• local business marketing
• effective communication
• website
• social media
• emails

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