About this episode

The episode discusses consumer trends and marketing strategies for Gen Z and Millennials in the GLP-1 space with expert Sarah Muller.

How to build a product for the long term in the GLP-1 space How to market to Gen Z and Millennials Combating “wellness fatigue” as a brand with a case study See Sarah at Sweets & Snacks Expo, Supplier Showcase, May 18 at 2pm Our next webinar: Wheat Market Update Wed., May 20, 2026 at 2pm ET / 11am PT Clients, invites are going out now, or anyone can sign up now at mckeany-flavell.com Happy Mother’s Day! Host: Michael Caughlan, President & CEOExpert: Sarah Muller, Senior Director of Global Flavor Solutions at Jogue

People in this episode

Host: Michael Caughlan

Guest: Sarah Muller

Topics covered

• consumer trends
• GLP-1 space
• marketing to Gen Z
• Millennials
• wellness fatigue
• case study

Keywords

• consumer trends
• GLP-1
• Gen Z
• Millennials
• wellness fatigue
• marketing
• Sweets & Snacks Expo

Mentioned in this episode

Organizations: Jogue

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