
Güd Marketing Discusses Marketing’s Role in Sustainability in Light of Earth Day
From Michigan Reimagined by Chris Buck
April 21, 2026 · 26 min · Episode 392
About this episode
The episode discusses the role of marketing in promoting sustainability, featuring insights from Güd Marketing's team.
Environmental sustainability has become more than a buzz-word - it’s a permanent way of life for many people and a growing strategy for corporations. Here to share the role marketing plays in broadcasting the message are two superstars from Güd Marketing in Lansing’s Old Town District. Joining Chris are Senior Client Strategist & Research Manager, Chelsea Maupin and Account Manager, Lauren Abbott!
People in this episode
Host: Chris Buck
Guests: Chelsea Maupin, Lauren Abbott
Topics covered
- marketing
- sustainability
- Earth Day
- corporate strategy
- environmental impact
Keywords
- sustainability
- marketing
- Earth Day
- Güd Marketing
- corporate strategy
Mentioned in this episode
Organizations: Güd Marketing
Places: Lansing, Old Town District
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