In Search Of More Affluent Customers

About this episode

The episode discusses strategies for mobile home parks to attract more affluent customers, drawing parallels with retail giants like Walmart and Dollar Tree.

Walmart is remodeling stores in pursuit of households earning $100,000+. Dollar Tree is expanding their offerings to bring in higher - earning customers. And mobile home parks are in pursuit of the same category of shoppers. In this Mobile Home Park Mastery podcast we’re going to examine the reasons and steps being taken to move up a notch from simply “affordable housing”.

People in this episode

Host: Frank Rolfe

Topics covered

• affluent customers
• mobile home parks
• retail strategies
• housing market
• customer demographics

Keywords

• affordable housing
• customer targeting
• retail expansion
• mobile home parks
• demographic trends

Mentioned in this episode

Organizations: Walmart, Dollar Tree

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