How to Make 7 Figures as a Barber: Alexi Michael’s Business & Personal Brand Blueprint

How to Make 7 Figures as a Barber: Alexi Michael’s Business & Personal Brand Blueprint

August 24, 2026 · 1h 6m

About this episode

Alexi Michael shares his journey from a $20 haircut to building a seven-figure personal brand as a barber.

How did a barber go from charging $20 for a haircut to building a massive personal brand with over 400,000 followers?In this episode of Money Buys Happiness, entrepreneur and celebrity barber Alexi Michael breaks down the reality behind growing an audience, building a business around your personal brand, and why reaching 400K followers left him feeling almost nothing.After leaving Toronto and moving to Miami alone, Alexi opens up about betting on himself, building a new network from scratch, charging clients up to $1,000 USD for a haircut, and why he believes personal branding is the key to creating leverage as an entrepreneur.In this episode, we discuss:The truth about reaching 400K followersWhy chasing followers can become addictiveBuilding a successful personal brand as an entrepreneurGoing from $20 to $1,000 haircutsLeaving Toronto and starting over in MiamiHow social media creates leverage in businessTurning a personal brand into multiple businessesHow barbers can build seven-figure businessesWhy successful entrepreneurs are never satisfiedNetworking with high-level people in MiamiThe importance of discipline, fitness and mindsetAlexi’s plan to build an empire beyond…

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Host: Money Buys Happiness

Guest: Alexi Michael

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Places: Toronto, Miami

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