About this episode

Jon Rose discusses his diverse career and philanthropic efforts, including founding Waves for Water and his experiences in nature and mountaineering.

To slap a single label on Jon Rose would be inaccurate. But several might help, so here goes. Jon was a pro surfer during an era when being a Freesurfer was a good way to make a living. He’s been a model in partnership with brands like Dockers, Tumi, Kenneth Cole, and others. In 2009, he was called into action by the massive earthquake in Sumatra, which led to founding a non-profit called Waves for Water. To date, his organization has positively impacted nearly 4 million people with access to clean water, activated programs in over 40 countries, and responded to over 30 disasters globally. He’s also a photographer, storyteller, and in recent years has been doing high altitude mountaineering in the Himalayas. Yep, he’s a first rate Nature Junkie. Jon joined me from his home in Lake Tahoe and we talked about him completing a ten year project in Nepal to build a house for a widow, his Mount Shasta upbringing that led to an early father and son dirtbag surf mission deep into Baja and mainland Mexico, his globetrotting pro surfing career, the founding of Waves for Water, the wisdom he’s learned from indigenous communities around the world, prioritizing nature over tech, and nature’s…

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