Heather Mason and Steve Frothingham discuss the latest industry news affecting specialty bike retail, including tariff rulings and import trends.
Tariff Rulings, Import Declines, and the E-Moto Reckoning NBDA Executive Director Heather Mason returns with Steve Frothingham, Editor in Chief of Bicycle Retailer and Industry News, for the second installment of the BRAIN Quarterly News Hour — breaking down the biggest stories shaping specialty bike retail in March 2026. Steve and Heather dig into the Supreme Court's tariff ruling and why most of the industry shouldn't expect immediate relief, which brands have filed suit to recover tariff p...