
Interview: Kunal Das: How to close $1m+ B2B deals
From Neville Medhora Talks Copywriting by Neville Medhora
April 13, 2026 · 43 min · Season 1 · Episode 99
About this episode
Kunal Das discusses the intricacies of closing million-dollar B2B deals and the strategies involved.
What does it really take to close million-dollar enterprise deals? Kunal Das breaks down how big B2B sales actually happen behind the scenes… from warm intros and executive dinners to year-long deal cycles and aggressive follow-ups. If you think it’s all cold emails and funnels… it’s not. 0:00 Kunal Das: Closing Big B2B Deals 1:30 Why Companies Hire Kunal 2:00 Rolodex & Who You Know 2:45 Selling to a Footwear Giant 5:30 Dinners to Cold Email 6:00 Sales Effectiveness Ladder 6:20 Million-Dollar Deals Need Meetings 7:55 Why Deals Take 12–18 Months 10:00 Tracking Deals in Salesforce 10:54 CEO = Faster Deals 12:00 AI Reducing Sales Work 14:00 Listen More Than You Talk 14:45 BANT Framework 17:37 Short, Punchy Follow-Ups 19:05 Aggressive Follow-Up Line 20:18 Daily Email & Workload 22:00 Managing 20 Enterprise Clients 22:56 How Big Clients Are Won 24:10 Execs Ignore Cold Emails 24:45 $12M Chocolate Campaign 27:18 Gifting High-Value Prospects 29:14 B2B Sales Tech Stack 32:00 DMs to Cold Email 33:18 AI Increasing Spam 34:10 Conferences to Cold Emails 35:22 Conference Networking Strategy 37:22 Being a Value-Add Guest 40:03 Should You Sponsor Conferences? 41:45 AI’s Impact on B2B…
People in this episode
Host: Neville Medhora
Guest: Kunal Das
Topics covered
- B2B sales
- enterprise deals
- sales strategies
- networking
- follow-ups
- AI in sales
Keywords
- B2B sales
- million-dollar deals
- sales effectiveness
- networking
- follow-ups
- AI in sales
- Salesforce
Mentioned in this episode
Organizations: Salesforce, SWIPES Email Newsletter, copywritingcourse.com, swipefile.com
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