
Dr. John Wills discusses the cultural implications of the nuclear tests conducted in model towns during the Cold War.
In March 1953 and May 1955, government officials—including the Federal Civil Defense Administration (FCDA), the US Department of Defense, and the Atomic Energy Commission—released nuclear bombs on two model towns at Nevada Test Site, the continental nuclear test facility during the Cold War. These so-called “Doom Towns” were designed to illustrate in the most vivid way possible what might happen to a “typical American home” caught in a Soviet atomic blast. Instead of training troops for war overseas, the Doom Towns literally brought the Cold War home. Drawing on newspaper articles, FCDA reports, and corporate documents, in Doom Town, USA: The Nevada Test Site as Ground Zero of 1950s American Culture (University Press of Kansas, 2026), Dr. John Wills brings readers into Doom Town, USA—a place where life-size mannequins of the archetypal Mr. and Mrs. America walked the streets in JCPenney clothes, drove Chrysler cars, and lived in the latest trailer homes, tailor-made to escape in the event of nuclear war. The two Doom Towns of Operation Doorstep (1953) and Operation Cue (1955) were far more than just an exercise in developing a new civilian home front. They were a media spectacle…
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